Software Division Experiences Record Activity

The seemingly endless interest in software solutions within the automotive industry has sent enquires at G3 into overdrive over the last 6-months.

Along with its successful online auctions, G3 Remarketing also has a growing software operation that designs and develops bespoke IT solutions for clients seeking a perfect fit for their asset management and disposal processes.

Director Matt Dale commented “Over the past 12-months we’ve doubled our development department to handle the increase in enquiries from a wide range of clients that appear to be looking for a totally ‘joined-up’ approach to their asset management and remarketing activity. We expect to double it again before Q1 2015”

“Here at G3 we offer bespoke solutions with the vast majority created from the ground-up to exactly meet the needs of our clients. Each customer has a unique need or process and many are pulling away from off-the-shelf products and are willing to invest time in working as a partnership to deliver the solution”

In recent months there has been a sizable influx of clients asking about white label remarketing solutions, something that G3 can successfully deliver as a stand-alone or integrated product.

“We are seeing the first signs of greater volumes entering the remarketing arena and clients are already looking at the best ways of optimising returns as the market starts to soften within the physical auction market”

The rapidly expanding acceptance of online routes to market continues to drive the market, both for online only providers and physical auctions.

“If we look at the market 5-years ago online made up less than 10% of total sales at physical auctions. Fast forward to 2014 and this figure is closer to 30% and in certain sales that figure can easily exceed 50%. That’s fairly incredible but testament to the investment made in technology by not only online but also physical auctions” Dale continued

“Many companies are looking at creating their own branded route to market with their own defleet and remarketing channels. Although there will always continue to be a need for physical auctions the worry I suppose is that the stock being made available for those auctions will be the remains of what hasn’t already been snapped up online”

Over the coming 12-months G3 expects to go-live with three new software packages to take advantage of this market. Dale does however sound a word of caution for would-be remarketers:

“Creating a platform is relatively easy however making that solution successful takes a great deal of experience and work. Auctions (both physical and online) have the required knowledge to support sales, attract bidders and promote stock, just sticking a few hundred cars on a website and hoping they will sell doesn’t work. The key, in our opinion, is to work with a partner to deliver a successful solution and for bother parties to reap the benefits”

For further information on G3’s software solutions please contact Matt Dale


0845 190 6363