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Vehicle remarketing: Why does it matter to dealers more than ever?

03/11/2017

Gary Monaghan, G3 Operations Director recently spoke to Car Dealer about 2017 challenges, his ...

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Vehicle remarketing: Why does it matter to dealers more than ever?

Vehicle remarketing: Why does it matter to dealers more than ever?

Gary Monaghan, G3 Operations Director recently spoke to Car Dealer about 2017 challenges, his predictions for 2018 and his top tips for maximising dealer margins.

The article begins with gary stating that 2017 has been a year of considerable change for dealers. For example, consumers have become increasingly research savvy and price-concious which has posed a constant threat to margins.

Gary then goes on to talk about: The evolution of remarketing, Putting dealers in the digital driving seat, How enhanced checks equate to greater assurance before answering the question Can a remarketer survive by just remarketing?

The article comes to a close with Gary providing three top tips to maximise dealer margins in 2018:

 

  • Understand the profile of stock transacting in your local territory.
  • Source such vehicles nationally and at the right price, using a combination of physical and online auction channels.
  • Choose a strong remarketing partner that can help you underwrite/ aggressively purchase/liquidate part-exchanges. That same remarketing partner must be able to evidence excellent service levels, regardless of the dealer's size or purchasing power.
The full article appears in the November 2017 issue of Car Dealer or a copy is available on request from chrislamb@g3r.co.uk 

 

03/11/2017